INTELLIGENT AUTOMATION
AND ANALYSIS
FOR YOUR
MARKETING EFFORTS

Automate your redundant marketing activities and
accelerate lead generation

FOCUS AREAS

MARKETING AUTOMATION

MARKETING ANALYTICS

CHATBOTS

MARKETING
AUTOMATION

Marketing has been in practice for time immemorial. Irrespective of the kind of product or service you are trying to sell, everybody needs marketing.
As the world has evolved, so has marketing. With technological advancements and an abundance of data, repetitive manual efforts can be eliminated. Armed with actionable insights, you can target your campaigns more effectively.
Bring modern marketing to life. Connect the dots between your marketing and operational efforts with advanced marketing automation.

SPEED THINGS UP USING MARKETING AUTOMATION

Data
Managment

Use data to ensure integrity and segment it by individual activity, interest, and profile to create breakthrough campaigns

WEBSITE
Tracking

Capture data that gives you valuable insights about customer needs and use it to follow up with your segmented customers to convert them

Lead
Management

Manage leads across their buying journey. From Top of the Funnel to closure, get detailed insights on their behavior and interests

CAMPAIGN
MANAGEMENT

Design and manage campaigns by customer segment based on different audience profiles to increase your marketing power

CONTENT
MANAGEMENT

Manage content, allowing multiple contributors to create, edit and publish with a clear audit trail

LEAD
SCORING

Use scoring methods that track demographics, attributes and behavioral data, and see who is conversion ready

SALES
INTEGRATION

Make it easier for your sales and marketing teams to collaborate, providing valuable insights into the sales pipeline by leveraging your CRM system

MEASUREMENT, REPORTING,
AND ANALYTICS

Gain deep insights into the entire lifecycle of your prospects, from awareness to consideration to purchase

MARKETING
ANALYTICS

Organizations today have oceans of data available to them. Those who can translate it into meaningful business insights can gain a definite competitive advantage.

Our marketing analytics help you measure, manage and analyze marketing performance to maximize its effectiveness and optimize return on investment (ROI). We go beyond the obvious sales and lead generation applications to offer profound insights into customer preferences and trends.

With our help, you’ll learn to ask the right questions and determine the most relevant data for improving sales, market share, and margins.

RICH INSIGHTS INTO EVERYTHING THAT MATTERS

GOOGLE
ANALYTICS

Track website visitors with precise granularity across the web to gather data about prospects

WEB
ANALYTICS

Find out where your website traffic originates from and gain visibility on the visits and behavior

EMAIL
ANALYTICS

Analyze email open and click rates to measure campaign effectiveness to help improve content and engagement

CONTENT
ANALYTICS

Understand what kind of content engages your audience, strategize and improve your content accordingly

SOCIAL MEDIA
ANALYTICS

Investigate the virality of your posts and their effectiveness, engagement and reshare frequency, comments for further analysis

CHATBOTS

We have chatbots that simulate human conversations.

They intelligently interpret user intent, process their requests, and give the most relevant answers. Our intelligent chatbots analyze and identify the intent of the user’s request and extract relevant elements.

Chatbots boost your operational efficiency and save on costs while offering you great convenience. You can automate sales and lead generation and reduce the need for human interaction.

Featured Resources

CONTENT MARKETING

For an IT Services Company

DEMAND GENERATION

For a Retail tech SAAS company

MANAGED MARKETING SERVICES

For an Enterprise Cloud Services Company