How to ace LinkedIn for your B2B company – our Social Media Strategist shares his perspective
Are you looking for a single platform for networking, branding, selling, and marketing? LinkedIn – the largest and most powerful professional networking platform with 830 million users– is your answer. Hiring managers consider it to be the best recruiting tool. The “LinkedIn Easy Apply” button has made life a lot easier for job seekers. Additionally, […]
B2B Marketing: Lead Generation using LinkedIn
8 Ways you can use LinkedIn for B2B Lead generation If there’s one thing that defines lead generation in the B2B space, it is knowing your audience. The more you know about who your ideal customers are the easier it is for you, the B2B marketer. It will help you understand and channelize your strategies […]
7 reasons Social Media should be the top priority for B2B Companies in 2020
Isn’t social media always on the back burner when it comes to B2B companies? In today’s post, we are going to dive deep into how social media can help scale your marketing efforts to new horizons. Organizations in the B2B space are most often blinded by the myth that social media marketing is not a […]
How to beat Facebook’s new algorithm for consistent brand engagement
The year began with Mark Zuckerberg announcing a change in Facebook’s Newsfeed algorithm, which altered what posts users see on their Newsfeed. Apparently, public content, which included posts from businesses, brands, and media, was getting in the way of people connecting with each other. Since this update, the average reach for brands’ FB posts has decreased […]
9 Types of social media content that will drive brand engagement and visibility
Social media has become an integral part of modern society. This gives more reason for brands to get their social media strategy right.One sure shot way of expanding your brand visibility and awareness is through effective social media planning and execution.Creating and sharing content that offers genuine value for your audience, is what keeps them coming back.It […]
Welcome to Blufig – Your Marketing Buddy
Blufig is what happens when mavericks of their own walks get together over coffee and coincidences. We are a full-service marketing agency with special focus on Inbound, Digital & Creative. People tell me, that covers the complete gambit. So how are you different? Well, my answer to that is, we are not different, We are […]
