The impact of AI on the Marketing Industry (Featuring ChatGPT and DALL.E 2)

Hello and welcome to my blog feed. It’s been a while since I shared my perspective on MarTech, Digital Marketing and B2B marketing. I hope to do this more often 😊 The recent developments in Marketing AI intrigued me to share my perspective and the way I see it will impact the industry. As we […]
Guide on writing White Papers

How to Write White Papers? Talk to Our Expert The Churchill White Paper of 1922 is cited as the earliest example of a white paper. British explorer and diplomat Gertrude Bell was the first to write a white paper. A whitepaper essentially refers to a deeply researched report on a specific topic. What sets it […]
7 reasons Social Media should be the top priority for B2B Companies in 2020

Isn’t social media always on the back burner when it comes to B2B companies? In today’s post, we are going to dive deep into how social media can help scale your marketing efforts to new horizons. Organizations in the B2B space are most often blinded by the myth that social media marketing is not a […]
Blufig wins the Masters of Modern Marketing Award at mCube 2019

Brings home the coveted mCube award for the best digital campaign for an IT Enterprise. They say, “Potential is not an endpoint but a capacity to grow and learn.” This resonates well with our motto at Blufig. Perhaps why, we were able to raise a toast to one of our biggest wins till date – […]