B2B Marketing: Lead Generation using LinkedIn
8 Ways you can use LinkedIn for B2B Lead generation If there’s one thing that defines lead generation in the B2B space, it is knowing your audience. The more you know about who your ideal customers are the easier it is for you, the B2B marketer. It will help you understand and channelize your strategies […]
Blufig Named Among The Top B2B Agencies in India by Clutch
Clutch is a B2B research firm that creates directories based on in-depth client feedback. Their team provides prospective B2B buyers with an array of information to make the process much easier. Blufig is a leading digital marketing agency that helps companies in the B2B Tech domain build effective strategies for digital brand visibility through an […]
7 reasons Social Media should be the top priority for B2B Companies in 2020
Isn’t social media always on the back burner when it comes to B2B companies? In today’s post, we are going to dive deep into how social media can help scale your marketing efforts to new horizons. Organizations in the B2B space are most often blinded by the myth that social media marketing is not a […]
Clutch.co Names Blufig a Top Video Production Agency in their 2019 Leading Creative Agencies Report!
As we have quickly evolved over the last 2 years, Blufig has become a prominent presence as a full-service digital marketing agency. Our skilled team has paved the way and lead in everything from crafting amazing websites to running marketing campaigns. While we have excelled in providing all types of content marketing services, Clutch.co has […]
Digital Marketing Agency – 5 Must Have Qualities
Selecting the right B2B Digital marketing agency partner is as important as getting a professional marketer onboard to run your marketing operations. Companies often overlook some of the key qualities which can prove detrimental in the long run. Having been part of many digital marketing agency evaluations, I notice that decisions are often made based […]
How to beat Facebook’s new algorithm for consistent brand engagement
The year began with Mark Zuckerberg announcing a change in Facebook’s Newsfeed algorithm, which altered what posts users see on their Newsfeed. Apparently, public content, which included posts from businesses, brands, and media, was getting in the way of people connecting with each other. Since this update, the average reach for brands’ FB posts has decreased […]
Content Writing for B2B Tech Companies
Through strategically placed content and skillfully crafted keywords, B2B companies are effectively carving their niche in a highly crowded consumer market. Good content strengthens brand reach, drives leads, and boosts sales. The difference lies in the fact that it’s B2B and not classic, consumer-facing B2C content. So how can you make B2B content more useful […]
Mautic – Open Source Marketing Automation Platform
Being a marketing agency has its perks. We get to experience the latest in marketing tech, almost instantly. That said, we often get asked about which is the best marketing software suited for SMBs or Startups or Enterprises and such. Recently, we implemented Mautic for one of our customers. We are so impressed with Mautic that […]
6 Steps to Inbound Glory
Inbound Marketing is being widely adopted across Startups, SMBs and Enterprises. In fact it’s giving traditional Tele Calling and Inside Sales teams a run for their money. If you are new to Inbound Marketing – Inbound Marketing is a modern way of promoting one’s business, product or service through digital channels. It’s a new approach […]
How To Write A Business Blog
Blufig is what happens when mavericks of their own walks get together over coffee and coincidences. We have transcended from a day and age when writing used to be for writers, per se. The internet is now an open platform for everyone to express themselves. And, blogging has brought to the table more ways for […]